Cook County Record

Friday, February 28, 2020

Thorpe North & Western LLP

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  • Not Your Father's trademark court fight brewing over hard root beer labeling

    The makers of Not Your Father’s Root Beer are arguing a tweak in the generation is not enough to differentiate a competitor’s slogan from their trademark.Small Town Brewery LLC, the maker of the sweet alcoholic beverage Not Your Father’s Root Beer, is suing Sprecher Brewing Company Inc. over Sprecher’s use of the phrase “Not Your Granddaddy’s Root Beer” on the packaging for its take on hard root beer.